ALAN'S STARTUP GUIDE English (incl. VAT 2.6%)
«Alan's Startup Guide» is a practical handbook for aspiring entrepreneurs. In this book, Alan Frei shares his experiences from over 20 years of both successful and mostly less successful entrepreneurship. In 10 chapters, he guides readers through the most important topics, including marketing, PR, recruiting, trademark law, and growth, and shows how to cost-effectively test business ideas. Above all, this book aims to reduce the fear of failure and encourage readers to pursue their business ideas.
«Alan's Startup Guide» is a practical handbook for aspiring entrepreneurs. In this book, Alan Frei shares his experiences from over 20 years of both successful and mostly less successful entrepreneurship. In 10 chapters, he guides readers through the most important topics, including marketing, PR, recruiting, trademark law, and growth, and shows how to cost-effectively test business ideas. Above all, this book aims to reduce the fear of failure and encourage readers to pursue their business ideas.
«Alan's Startup Guide» is a practical handbook for aspiring entrepreneurs. In this book, Alan Frei shares his experiences from over 20 years of both successful and mostly less successful entrepreneurship. In 10 chapters, he guides readers through the most important topics, including marketing, PR, recruiting, trademark law, and growth, and shows how to cost-effectively test business ideas. Above all, this book aims to reduce the fear of failure and encourage readers to pursue their business ideas.